Visiting a display home village can be one of the most exciting steps in planning your build. It's your chance to walk through different designs, experience floor plans in real life, and get a sense of the quality each builder delivers. Even if you're not planning to use one of the builders on display, it's still a valuable exercise - you can pick up design ideas, explore layouts, and better understand what you like (and don't like) before you start your own design process.
To help you make the most of the experience, we spoke with Michael Zomaya, founder of IMSU. With more than 20 years in the home building industry, Michael has seen first hand how a well-prepared visit can help homeowners make smarter, more confident decisions.
1. Research builders
Preparation is key to a productive visit. Spending time upfront to research the builders that fit your style, budget, and location makes all the difference.
Build Index is a great place to start that research. You can see which builders are active in your area, review their projects and awards, and start narrowing down your shortlist before you even set foot in a display village.
2. Shortlist your must-see homes
Before you visit, check which homes are on display and identify those that catch your eye. This will save time on the day and ensure you don't miss the ones that matter most. Michael recommends doing a quick virtual walk-through first so you know what resonates before you arrive in person. "Walking through a display home is invaluable,” he says, "but previewing a virtual tour first means you'll arrive with a clearer idea of what interests you. It makes the day more productive and less overwhelming."
Many builders now provide these online walkthroughs - for example, you can explore IMSU's own display homes here before heading out.
3. Time your visit and book ahead
Weekends are the busiest time in display villages, and crowded homes make it harder to take your time and ask questions. If possible, visit on a weekday for a quieter experience. And if you know which builders you're most serious about, Michael suggests booking an appointment with a consultant in advance. "Many people don't realise you can book an appointment at a display home," he explains. "It gives you undivided time with a consultant, which is especially valuable if you want detailed answers about costs or inclusions."
4. Look beyond the styling
Display homes are designed to impress - and they almost always feature high-end finishes and upgrades that aren't part of the base price. Michael stresses the importance of asking direct questions about what's standard and what's an upgrade. "A common mistake is falling in love with features that aren't part of the base design," he says. "At IMSU, we're transparent about inclusions, because clarity upfront is what helps people make confident decisions."
5. Take notes, photos, and videos
After seeing a few homes, details can blur together. Take clear notes and photos as you walk through each display, and label them so you remember which house is which.
Consider taking short videos to capture room layouts or details you liked. This will make it easier to compare designs later and discuss them with family or advisers.
6. Follow up after your visit
Once you've visited, take some time to review your notes, photos, and videos while the details are still fresh. Revisit your shortlist and dig deeper into the builders you liked most. Build Index can help you check their licensing, experience, and past projects to make fair, side-by-side comparisons.
If you provided your details during your visit, expect that the builder will follow up with you. This is standard practice - especially if you've shown serious interest. Treat these calls or emails as an opportunity to ask more detailed questions, clarify inclusions, or discuss next steps.
Final thoughts
Visiting a display home village should be an exciting and inspiring step in your building journey - and with a bit of planning, it can also be incredibly productive. Go in with a clear plan, take notes, and ask plenty of questions so you can leave with confidence about which builders and designs feel like the best fit for your project.